US electricity company GE advances the concept of ecoimagination: 'Ecomagination is a business strategy designed to drive innovation and the growth of profitable environmental solutions while engaging stakeholders. We invest in innovation through both our own R&D efforts and outside venture capital investments. The resulting products enable GE and our customers to reduce emissions while generating revenue from their sale. Combining profits and energy savings, we continue to invest in environmental solutions, perpetuating the cycle. Specific targets have been established for each of three target years: 2008, 2010, and 2012. We have already exceeded our 2008 commitment, reducing GHG intensity by 30%.'

Concerning energy, GE acknowledges that 'the need to make smarter and more efficient use of the world’s energy resources has never been greater'. In this light, GE is particularly aware of using energy more efficiently to deliver benefits to its customers and the environment.

More informations on specific projects concerning energy and climate are to be found on GE's website.